Visuals; The Ultimate Game Changer

 

Virtual Staging

Ah, Virtual Staging, a sophisticated service in which can literally transform a dull-looking, empty space into an outright furnished room and quite frankly – furnished is an understatement. As a realtor, orchestrating a space is a crucial step and traditional staging can be time consuming and costly. Virtual Staging grants you the ability to conveniently beautify a home or room and if it’s not already evident, we hold this service very near and dear to our hearts.

It’s no secret that humans are visual creatures and we tend to process information primarily based on what we perceive with the naked eye, so having the power to captivate a potential buyer with a click of the mouse is pretty neat, if you ask us. Picture this, *no pun intended*, your newlywed clients are searching for the home in which they intend to establish and raise a family in. Assume that you have the option to show them two different photos of the spacious kitchen in the home. The first being just that; vacant counter space, bare walls and conventional stainless steel appliances.

Inspire Your Buyer

On the other hand, the second photo is fully equipped with everything from those thrifty salt and pepper shakers to a vase full of fresh peonies placed on a wooden butcher block island. The second photo posses all of the bells and whistles. Can you guess which photograph is most likely to be aesthetically pleasing to the clients? You guessed it! The second photo embodies much more than decor, but rather a room full of memories to be made. A kitchen table represents pancakes and bacon on a Sunday morning.

Ultimately, when an individual has the ability to plainly see a home or room’s potential, it’s not difficult to envision a life there. In fact, it’s rather inspiring and as a realtor I think it’s safe to say that the utmost goal is to spark passion between your client and a home. Technology has given society and businesses a leg up in more ways than one, but the most valuable advantage technology has given realtors is the ability to make an impression. Now – go get em’!

Premium Membership

We owe our growth and success to you, our loyal clients.  We wanted a unique way to demonstrate our appreciation.  This sparked our idea to create the Premium Membership Program to help save you money through discounted services you already use!

We decided to take a closer look at some of our most popular add-on services and provide them at a lower rate through a yearly membership.

Here’s how it works: you pick which membership option is best suited for you and your listings, and you save money on services you’re already using on a regular basis.

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The Silver Membership offers a RUSH delivery (with next business day turn around time) on all of your tours for the year for a one time payment of $199 for the year.  That means, if you add a RUSH to more than four tours a year, you are getting them for FREE!

The Blue Membership provides you the same RUSH delivery + a PlanoMotion video on every single tour through the year for a one time price of $299. If you order more than four RUSH and PlanoMotion videos for your listings each year, you are getting the rest for FREE.

You understand the importance of showcasing your listings through quality marketing to get them sold fast.  We understand the importance of saving your well-earned money while doing so. With the Premium Membership Program, we all win.

True Full Screen Slideshow Launched

In October of 2010, PlanOmatic decided to boldly go where most real estate photography companies have never gone before by dropping Adobe Flash technology. At the time, some may have called us crazy. Just a year prior, we were the first company to release a mobile interactive floor plan presentation optimized for the iPhone. We have always had a company culture that looked to the future, not to the past.

When we dropped Flash, it meant we had to make a few sacrifices, one of them being true full screen slideshow support. We were able to provide full browser screen slideshows, but we didn’t have the technology available to take control over the entire screen. That changes today with our latest PhotoPlan 3GN release. Click the image below to view this Massachusetts PhotoPlan and find the “Full Screen” button in the bottom right hand corner.

This change is one of many projects we have on our list for 2012 and we have many more in the queue. We hope everyone enjoys the fruits of full screen slideshows without the need for Adobe’s Flash plugin. The only caveat here is that our favorite application, Internet Explorer (7, 8 & 9), does not yet support full screen mode using JavaScript. Did you sense the sarcasm in that last sentence?

Photography Credit: Daniel Wodecki, PlanOmatic